Design Features

having researched, developed and discussed we've settled on a few features that are almost definite for inclusion into the design. I really like the Coat of Arms avenue and am looking to keep the composition of the Leeds Coat of Arms whilst changing the individual components to something more representative of the Surf Club.

Listed are: Ribbon Scroll, Waves, Surfboard, Rising Sun and floral Japanese elements, all of which will hopefully be tangible together to make a final design.

Siggi Eggertsson Cont.

I really really like this guy! These ones in particular.

Siggi Eggertsson

Some of the softer imagery on the Organik Cotton t's reminds me of this guy who shreds that shit up and did it about a million years before anyone else. There is a film about him, i think it's called 'the godfather'.

Check it: http://www.vanillusaft.com/

Font

The font in one of the t's from Organik Cotton is very similar to something i designed for The Frantic a while back. It is a nice font and i've never printed it properly so it could be nice to use here somehow.

Mathew Dent

The big chill image you posted is very similar to this guy, who actually did one of their designs. It is very playful and quite endeering however quite contradictory to the 'Organik Cotton' works which are more vector based illustrations. both are valid and suitable but may not work particularly well together.

check him out: http://www.state28.com/

good blogging son!

It's really interesting to see the two images relevant to Leeds and its history. Adding this element to the design encorperates some semiology and depth to the work. look that 'totally graphic design dude' phrase up if I'm losing you.

I'd like to re-work the coat of arms with some relevant features. perhaps keeping the composition of the piece but completely changing the elemets to something more modern and surfesque could work?

Imagine the Leeds Coat of Arms but instead of Owls you had dudes with masks on, and rather than floral whisps at the top you had some green leaves and branches similar to the 'Organik Cotton' t's.

The Big Chill

This is sickkkk aswell

Geoff Mcfetridge

I love this guys shit. He did the Whitest Boy Alive video - Golden Cage. I like the logo things on the left of this one.

http://www.championdontstop.com/site3/gm.html

http://www.merchsociety.com/thewhitestboyalive

Enjoi

Also im lovin the new enjoi collection:

http://www.enjoico.com/catalog/spring09/

Another angle....sutsu

Heres a surfing clothing company which i quite like. The tshirts are all kinda geeen, hippy, modrern, nature style which fits with the surfing theme. These designs are quite cool. What u think? Perhaps a bit simple? I like the company cos they are all green and sustainable.....check it out http://sutsu.com/

Coat of arms

On the coat of arms note, heres the leeds one. Might be able to incorporate something into the design to make it relevant to leeds?

Also below that is the Royal Armouries Logo. Its quite well known in leeds and its pretty cool.

Coat of Arms

Having just mentioned Coat of Arms in previous post i had a look around at some imagery. They are beautiful illusrtrations and have such a unique sense of representation. They were obviously designed as identities for the group they represented, which is exactly what i am trying to do with LSC, i want to look further into this.

Coat of Arms have been rinsed by clothing brands such as Levis and Ktusbi. i don't want to make the imagery look cliche but think it is a very interesting avenue to go down. with some tweaking and by altering the individual components of a Coat of Arms an appropriate and deep image could evolve.

eagles & hawks

mad into eagle and hawk illustrations lately, particularly within tattoos and medieval coat of arms. They are rich visually and have many connotations. the idea of bird is not only badass for an illustration but also signifies freedom and nature. not to get too cheesy on your vibe but this could be nice no?

Sam Murdoch

This kid is killing it with the symmetrical visuals. The top image is a screenprint - a great example of brilliant use of colour.

Shit Son!

sup boy!

i've got minor issues with tele-communications right now and am so far without a phone. Luckily for you though, i have set up this blog so now you can talk to me whenever you want. Ive been very busy lately but am now turning my full commitment to the surf club branding and will get this ball rolling along nicely.

As i progress though the project ill use this as a platform to display my progress for you watchful eyes and you can let me know where you want me to go. Similarly if you see anything you like post it up and ill check regularly.

Hope all is well, ONE LOVE. xx