It's really interesting to see the two images relevant to Leeds and its history. Adding this element to the design encorperates some semiology and depth to the work. look that 'totally graphic design dude' phrase up if I'm losing you.
I'd like to re-work the coat of arms with some relevant features. perhaps keeping the composition of the piece but completely changing the elemets to something more modern and surfesque could work?
Imagine the Leeds Coat of Arms but instead of Owls you had dudes with masks on, and rather than floral whisps at the top you had some green leaves and branches similar to the 'Organik Cotton' t's.
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thats sounds quite cool...give it a go!
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